A few common scenarios — yours likely resembles one of these.
Mid-market agency
10-person agency adds Crafted as a service line
Lists Crafted offerings on their site at 1.5x retail, white-labels delivery. New revenue line, zero staffing increase. Most chose Gold tier.
SaaS platform
E-commerce platform bundles Adytum apps
Adds BrandVoice + A11yScan to their merchant app store via API. Drives platform stickiness; gets 30% rev-share. Platinum tier.
Fractional CMO
Solo consultant uses Adytum as execution arm
Strategy work stays under their name; brand + design work executed by Adytum under their brand. Silver or Gold, depending on volume.
Boutique studio
Brand studio scales beyond founder bandwidth
Founder maintains client relationships; Adytum delivers brand systems behind the scenes. Gold partner, 4–8 active clients on Adytum infrastructure.
Holding company
Agency-of-record relationship across portfolio brands
Holding company places all portfolio brand work with Adytum under Platinum. Volume pricing, dedicated team, joint enterprise GTM on new acquisitions.
Investor + accelerator
VC firm gives portcos branded Adytum access
VC sponsors Gold tier; portfolio companies get pre-negotiated Crafted credits + apps access. Platform-style value-add for founders.