Partners · Highlights

Highlights — brands & products built with Adytum.

Real things shipped using the Adytum suite. Featured below: MBA Rock, plus other live and in-progress builds across our brand family.

Featured build · 2026 launch Visit mbarock.com ↗
Musical Business Album
MBA Rock

"The world's first rock-and-roll Musical Business Album."

A self-paced MBA program taught through original songs, animated videos, and bite-sized lessons. No textbook. No lectures. Just music that sticks.

Built by Adytum Jessica Wark · CEO Josh Wark · CTO Status: Soft-launched Founders rate through Jun 30, 2026
10
Modules
74
Lessons
1
Capstone biz plan
Lifetime access

The full curriculum — 10 modules, 74 lessons

Below: every module in order with lesson counts and a sampling of what's inside. Source: learn.mbarock.com/lessons.v2.json (canonical lesson registry). Deep-dive supplements (fractional IDs like 1.5, 2.5.5) sit between parent lessons in the listening order.

M1 · 9 lessons

Finance Fundamentals

Cash flow as oxygen. Breakeven proofs, the top-line lie, time value, CAC & LTV.

Featured: Oxygen: Cash Flow · Unit Economics · The Bones of Finance
M2 · 9 lessons

Strategy & Competitive Advantage

Moats, Porter's Five Forces, VRIO, Blue Ocean. Diagnose where you actually compete.

Featured: Five Economic Moats · Porter's Five Forces · Disrupt or Defend
M3 · 8 lessons

People & Leadership

Onboarding, crisis handling, hiring discipline, decision velocity, culture by design.

Featured: The 90-Day Blueprint · Hire Slow, Fire Fast · Decide and Commit
M4 · 8 lessons

Unit Economics & Growth Metrics

Customer obsession, brand story, funnel math, pricing power, integrated marketing.

Featured: Brand Story · Funnel Math · Pricing Power · Product-Market Fit
M5 · 6 lessons

Operations & Technology

Flow not force. Process maps, the quality engine, modern tech, build vs. buy.

Featured: Process Maps · The Quality Engine · Build vs. Buy Matrix
M6 · 14 lessons

Growth & Capital

The longest module. Growth engines, the capital stack, term sheets, negotiation, exits, risk, ethics.

Featured: Growth Engines · The Capital Stack · Architecture of Agreement · Exit Strategy
M7 · 5 lessons

Marketing & Brand

The marketing block. Funnel, positioning, pricing strategy, content, customer retention.

Featured: Brand Positioning · Pricing Strategy · Content & Demand Gen
M8 · 5 lessons

Operations & Execution

Operational depth: supply chain, quality (Six Sigma), program management, vendors.

Featured: Operations Excellence · Six Sigma · Program Management
M9 · 5 lessons

Analytics & Decision Making

Data-driven decisions, KPIs & dashboards, experimentation, forecasting, risk.

Featured: KPIs & Dashboards · A/B Testing · Forecasting
M10 · 5 lessons · Capstone

Innovation & Future

The capstone. Innovation, the Innovator's Dilemma, AI & emerging tech, ESG, the future-ready leader.

Featured: AI & Emerging Technology Strategy · The Future-Ready Leader
Structural note: Fractional lesson IDs (e.g. 1.5, 2.5.5, 3.3.3, 4.2.5) are real deep-dive supplements positioned between parent lessons in the listening order — e.g. The Breakeven Proof at 1.5 sits between Oxygen: Cash Flow (1) and The Top Line Lie (2). Total holds at lesson_canon_total: 74.
Format: Original songs · Animated videos · Bite-sized lessons · Self-paced · Delivered online · Available worldwide. MBA Rock is a music product and educational entertainment, not an accredited academic program.

Pricing & access

$997 or 4 × $250
One-time or split into 4 payments.
Soft-launch Founders' rate — locked in for life. Available through Jun 30, 2026.
How it's delivered
Online · Self-paced · Worldwide

What you get
Lifetime access to all 10 modules + 74 lessons + capstone + Operator's Certificate.

Adytum apps used to build this

The brand, web, voice, and competitive positioning for MBA Rock were built end-to-end using apps from the Adytum suite. Roughly the same pipeline you'd use for any new venture.

BrandVoice — voice + tone TaglineGen — headline candidates NamingLab — product + tier naming MoodBoardGen — visual direction BrandCheck — site audit CompetitorTracker — positioning vs adjacent products PolicyDraft — legal disclaimer (not-accredited) A11yScan — accessibility checks

Other builds from the Adytum family

Live and in-progress products across our brand family. Each shares operational infrastructure with the main Adytum platform.

Adytum
Live
SaaS / AI · CEO Jessica Wark · CTO Josh Wark

The meta-build. A two-person AI-product company shipping 19+ apps + 6 Accelerator suites + the Express sub-brand, built with AI agents and small-team discipline.

19+ apps live 6 Accelerator suites 3 Express SKUs
Adytum Express
Live
Consumer apps · One-shot pricing

Sub-brand for one-shot consumer apps. $2.99-$14.99 per use, no subscription. Three SKUs live, 21 more queued.

ResumeTuneup $9.99 EmailTuneup $2.99 DisputeLetter $9.99
Adytum Athletes
Phase 0
NIL platform · College athletes

Compliance-aware NIL platform. Parent-as-owner architecture until athlete is 18, Stripe Connect for payouts, attorney-panel reviewed agreements.

Stripe Connect Parent-as-owner 10-week build plan
Truffle Bear Brands
Rebranding
CPG / Food · Multi-brand family

Family of food brands sharing infrastructure. Operational stack consolidation underway: HubSpot CRM, Stripe payments, shared marketing automation.

Multi-brand CPG Shared ops stack Brand & Ops Accelerators
Public site coming · (internal-only for now)
Autism Companion v1
Designing
Personal AI · Family use case

A voice-first AI companion being designed for a specific 16yo's needs — broad-scope conversation, narrow-fit personalization, with a noticing protocol for caregivers. Brand TBD.

Claude Project Voice-first phone Family-anchored
In v1 scoping · (not yet public)